George Ames

George is an award-winning strategist working with senior leaders around the globe to translate their sustainability action into powerful communications. He led the development of Forster's Ambition to Action model that builds from behaviour change methodology and works internally and externally with organisations of all sizes. Clients have included Patagonia, Selfridges, BMW, the Sustainable Apparel Coalition, Moet Hennessey and Rolls Royce Motor Cars.