The Gratest Cheese Pull

Client: Doritos

In a world of soggy nachos, there is a chip rising to the challenge…

…Crunchier, thicker, the Doritos Dipper is built to take on more salsa, guacamole and cheese without ending in a soggy mess. To prove just how NEXT LEVEL, how EPIC these chips are, we put them to the ultimate test. We created the world’s biggest pile of nachos, placed it on Cheddar Gorge and set a new world record for the world’s highest cheese pull. It took cheese scientists, helicopters, stunt coordinators and Sam Thompson, but we pulled off - literally - the most spectacular cheese pull ever witnessed.