Tangerine Communications

BORN IN PR, RAISED IN SOCIAL, DIGITALLY NATIVE

Tangerine Communications is a fiercely independent PR and Social agency. By uniting earned storytelling and community engagement with paid effectiveness, we add measurable value to our client’s business and ensure PR’s place at the top table. We partner with progressive businesses to curate brand attention and turn it into increased intention, summed-up in our ethos “Attention Pays”. An approach that is proven by our Shapes of Attention* proprietary research (in partnership with Lumen), which demonstrates that greater attention significantly increases brand performance - leading how the sector can re-think reach and maximise depth. Tangerine has been employee owned since 2017. Meaning we truly understand the commercial reality our clients face and we can only succeed when they do. This entrepreneurial spirit defines the agency and is why our top 5 clients have each been with us for over 5 years. Our Consumer, Corporate and B2B teams have delivered +28% increase in revenue and +18% in profit YOY. It’s also why our creative continues to win attention and awards – most recently adding WARC and Sabre to our list. We’re proudly female-led. Co-CEOs Sam Gregory and Mary Harding have instilled an inclusive team culture. Benefits are designed to work for all. We’re proud of our Manchester home too. Many of our 111 people are homegrown and The Juice Academy initiative has nurtured young talent from a diverse range of backgrounds. Meaning our people stay with a retention rate of 98%.