M&C Saatchi Fabric

M&C Saatchi Fabric weaves brands into the fabric of culture. Recognising the enormous growth of the lifestyle space, M&C Saatchi Fabric was founded in 2021 to make brands culturally relevant through the things that form the fabric of our everyday lives.

The earned-first agency enables brands to connect consumers to each-other through garnering genuine emotional connections that are only created between one person and another. As a result, they build people-first communities with brands at their heart, enabling those communities to build a culture that makes brands a way of life.