Launching a UK-first environmental data centre technology

Agency: Apella Advisors

Our client, Deep Green, had a UK-first data centre technology, ready to scale, that could drastically reduce local businesses' and public swimming pools' energy bills and cut their carbon footprint by over 60%. 

Yet, they faced low awareness among potential customers for their computing services, sites for installation and investors. By getting the story and media strategy right, within a budget of just £10,000, we introduced their technology to millions of people. This led to 1000s of new business leads and substantial funding offers from institutional investors."